The purpose of the Enquiry Builder is to provide the sales person/receptionist/call centre with a quick and simple way of capturing enquiries and recording a next action, whilst enabling the sales manager to have the ability to view all enquiries.
"Enquiry Builder is a very effective aide-memoir, so much so that we are now talking about an additional 4 or 5 opportunities to do business every day in our sales meetings."
Robin Davis
General Manager, Land Rover.
It is widely understood that many customer enquiries in a dealership are not captured, or are captured in an inconsistent way which prevents the successful management of every opportunity to do business. It is safe to assume that at least 50% of all enquiries are never recorded. Enquiry Builder is a new application which provides a simple, easy to use method of capturing and managing sales enquiries.
Enquiry Builder benefits:
- It's quick and easy to use – faster than writing down on a piece of paper
- A Sales Manager is able to see at a glance exactly what each sales person is doing
- Every prospect has a next action and cannot simply be forgotten
- Provides a diary view of prospect activity • All overdue actions are clearly visible
- Re-allocate enquiries to other users/locations
- User maintainable fields to support specific customer terminology and processes
- Track campaigns and sources of enquiry
The key to the success of Enquiry Builder is that it keeps everything simple and fast. As a result the application needs very little setup and the costs are kept to a minimum.
"We are delighted at the increase in the enquiry capture rate we have experienced since implementing Enquiry Builder. The key to its success is the simplicity of the application and the sales executives willingness to use it. It enable us to manage all enquiries through one application. With more enquiries captured, we will be able to provide a better level of service to everybody who contacts our business and we will inevitably sell more cars as a consequence."
Mark Busby - Marketing Director
Hendy Group
"The personal task list acts as a very effective prompt and I am finding that it has altered the behaviour of my sales execs to record and follow up more enquiries than we did previously. The sales executives are finding it very easy to use."
Graham Cockroft - Sales Manager
Hartwell Cumnor Land Rover
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Find out more and register your interest at www.enquirybuilder.com
For further information please contact Gareth Smith on 01865 866510.